The Week of Diwali 11/8–14
Diwali for All
Shine a light back. Move forward with purpose.
Diwali is one of our most cherished holidays. What if we made it just as meaningful, a gift, to the rest of the world?
The idea
Let’s turn Diwali into a festival of light for everyone.
Extend the holiday. Make it a gift to the world, and a moment to reflect before the new year is on us.
We rush to set our resolutions, so we’re quick to quit them.
Based on research from Strava’s 800-million-activity study and Yale School of Management.
Time is what makes it yours. And what’s yours, you keep.
The how
The book is how.
Making Sense of Purpose is how you do this work. See the connection between the book and the campaign.


Read a few pages.
The cover, Why Kiran, the Foreword, and a reader’s story. See where it leads.
Download the excerptWhy Kiran
A ray of light.
Kiran (KEE-run) is Sanskrit for a ray of light. A beam. A spark of hope and energy.
It was my father’s name. I wrote this for him, may he rest in peace, and for you, as you search for your own.
From the Foreword
“His light never demanded center stage, it revealed. It lit the path ahead, no matter the direction.”
Shanti, Jivan, Hiten, Chetan, Sanjiv, and Anand, “The Mamas”
Praise
Praise for a USA TODAY best-seller.
“Grounded in evidence, rich with real human stories.”
“The rare book on purpose that honors how personal the search for meaning really is.”
“A thoughtful, practical guide to a clearer sense of what you want next, and making it happen.”
“A generous, grounded companion. It helps you see yourself clearly and move forward with clarity and courage.”
“Suneet turns intention into impact, with tools that truly equip and inspire.”
“There’s something here for everyone. A welcoming tone that encourages the real work of finding your purpose.”
“A guide for modern times. Concrete examples make it both lively and engaging.”
4.8 average on Goodreads
Your invitation
Honor Diwali. Head into the new year with intention.
Get the book, and do the reflection it holds. Read it. Gift it. Sit with the work as you close the year and plan the next one.

This Diwali week, the ebook is $0.99.
November 8 to 14, on every platform. It’s a dollar, so anyone who wants to begin can.
Get involved
Help make Diwali for All.
This grows when more of us carry the light. Add your name, and I’ll tell you when it goes live and the simple ways to help.
